Let's talk!We design digital
experiences that enhance physical products.
“Beyond the initial scope, their involvement showcased a remarkable fusion of inside-out empathy and insightful recommendations.”
Melissa Zhuo, Koenigsegg
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What we do
We're a digital product innovation firm, designing apps that enrich everyday interactions and interfaces that empower smarter products.
We bring clarity to complex business challenges by focusing on what matters: breaking the problem down to its core, solving it with fresh, creative thinking, and always keeping the user in mind.
Collaboration is what makes this all happen. You bring in-depth product knowledge, and we bring our expertise in branding and designing digital products. Together, we’ll empower your team with the tools and know-how to keep progressing, even after our work is done.
Ultimately, we help clients strike the perfect balance between business goals and user needs.
Where we come together
What's your challenge?
We need guidance on launching a digital companion that puts users first.
ExactlyOur digital experience isn’t living up to our product.
This is itOur product is complex, and our digital interface should simplify it.
YupThe competition’s digital experience is better than ours.
Spot onOur digital product has become feature spaghetti.
YesMy in-house team’s work isn’t hitting the mark.
Help me
Our solutions
Work directly with our seasoned team, guiding you through key decisions with tailored insights. No fluff.
Launch
Design a digital experience that sets the standard.
Elevate
Transform an experience to unleash its full potential.
Innovate
Redefine your product with a bold vision for the future.
Selected projects
- Future Vision
- Design Research
- Digital PlatformConfidential
- Future VisionConfidential
- Digital ProductConfidential
- Digital Brand PlatformCompleted
- Digital CommerceConfidential
- Companion App
- Digital Brand PlatformCompleted
- Design ResearchCompleted
We're experts in
User and Market Research
We dive deep into understanding your audience and the market landscape, ensuring every decision is data-driven. Our insights uncover opportunities and inform strategies that resonate with your target users.
Product Discovery
We help to ensure that you're building the right product, not just building the product right. It involves understanding user needs, experimenting with different ideas, and prioritizing features that will have the greatest impact on the user experience and business goals.
UX Strategy
Our UX strategy is the backbone of your product’s success. We take research insights and turn them into a user-centered roadmap that aligns business goals with user expectations. From defining user journeys to optimizing flows, we ensure every interaction is purposeful, intuitive, and frictionless.
Product Design
We create intuitive, visually engaging designs that elevate user experience while ensuring brand consistency. Our comprehensive design systems streamline the process for your teams, making it easy to maintain a cohesive look and feel across all touchpoints. This balance between creativity and structure ensures both function and aesthetic shine.
Motion Design
Our motion design brings your digital product to life, adding dynamic interactions and an emotional quality. These animations enhance user experience by making navigation smooth and intuitive.
Implementation guidance
Built around one of the most recognized teams in digital production, we support your implementation teams with expert advice and best practices. Our guidance ensures smooth execution and helps bring your vision to life effectively.
Flexible engagement models
Plug & play
Brief us on your challenge, and we'll handle the rest. From user research and product strategy to UX/UI design and motion design, we bring your brand’s vision to life. Perfect for when you need a partner to fully manage your digital projects.
Augmented
Our team is embedded within yours, working side-by-side to create a seamless user experience. This approach is ideal for brands that have in-house design and development teams that want to raise their quality of execution.
Experiences include
Our founding team
We've played the game, now we're changing it.
Michelle Tan
Evolving from account manager and digital project manager to Head of Strategy, Michelle brings understanding to why and how things get made.
Rian Verhagen
A seasoned digital entrepreneur,
having led digital design studios and global teams, Rian brings a focus on aligning business goals with innovative solutions to 10Nineteen.
EsmÉe Lechner
Melding her skills as a Digital Designer and Design Director of world-class teams, Esmée brings out the best in both designs and the teams behind them.
We’re a diverse group with over 40 years of combined experience delivering impactful platforms and campaigns in Jam3, Media.Monks and Ogilvy offices around the world. Our in-the-trenches expertise across strategy, data, design, and technology united us in the firm belief that customer experiences can be more ambitious, more fun and less needlessly complex.
Our home is the beautiful city of Amsterdam, but we haven’t quite shaken our globe-trotting roots. You’ll also find us in neighborhoods across Europe and North America.
Get started today
If you're looking to set a budget, get unstuck, or speed up your project, get in touch. We’d love to learn more about your challenge and offer expert advice on next steps.
Let's talk!